internet marketing

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  • 29 Aug 2013

    7 Simple Ways to Market Your Small Business

    In an effort to boost your company’s exposure and attract new clients, Trimark is offering these 7 simple ways to improve marketing that a small business owner can initiate by him or herself. You don’t have to plan a humongous TV commercial campaign in order to reach new audiences; it is usually much easier and […]
  • 24 Apr 2013

    What is the Trimark Link Building Program?

    When another site links to yours, it is essentially a vote of confidence. The other website is saying that your site is worth checking out. Our Marketing Manager uses a specially-designed program that creates inbound links across the web. This will help your website rank for keywords related to your industry.
  • 30 Nov 2012

    Why is Google So Important to SEO?

    This blog spends a lot of time and space discussing updates to Google’s search engine algorithm. Some readers have responded that they think we spend too much effort analyzing Google, and could better spend our efforts in other areas of internet marketing. So why do we spend so much time focusing on Google? Simply put, Google is the undisputed king of the internet. Some estimates have them in control of 80% of all searches. That means 4 times as many users rely on Google than all other search engines combined.
  • 18 May 2012

    Google Introduces Knowledge Graph

    The long-awaited Knowledge Graph from Google has finally been introduced to the public and will slowly become integrated into all Google searches. This will change the way that we search the internet and raise our expectations from search engines.
  • 23 Feb 2012

    New Technology: Social Media Trackers for Twitter & Facebook

    When you are managing a small or medium business, one of the most difficult things to keep track of is whether the media efforts are paying off. Is that TV ad on Public Access convincing people to purchase your insurance? Is that newspaper add getting noticed by the few people who still read newspapers? Thankfully, the internet is composed of recorded data, making it extremely easy to track that data. There are tools, both free and for sale, which allow you to see how your social media campaigns are working, which ones are most effective, and what audiences they are reaching. Here are some of the tools we recommend.