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  • 21 Aug 2013

    Social Media 101: 6 Common Questions About Marketing with Social Networks

    Trimark still faces some skepticism from our clients about the advantages of social media for advertising their services and products. In this blog, we hope to dispel those doubts by answering some frequently asked questions. 1) What is the biggest benefit of social media? Along with allowing additional exposure to potential clients, social networking allows […]
  • 29 Mar 2012

    How Social Search is Changing SEO Strategies

    Now that Google Social Search has incorporated the likes and dislikes of our friends and acquaintances, it is easier than ever to find personal review. By using the personal search feature, Google’s search engine will take into account websites that your Google + circles more commonly frequent. So how do SEO marketers use this to their advantage?
  • 23 Feb 2012

    New Technology: Social Media Trackers for Twitter & Facebook

    When you are managing a small or medium business, one of the most difficult things to keep track of is whether the media efforts are paying off. Is that TV ad on Public Access convincing people to purchase your insurance? Is that newspaper add getting noticed by the few people who still read newspapers? Thankfully, the internet is composed of recorded data, making it extremely easy to track that data. There are tools, both free and for sale, which allow you to see how your social media campaigns are working, which ones are most effective, and what audiences they are reaching. Here are some of the tools we recommend.
  • 04 Jan 2012

    Twitter Claiming Title of Best Internet Marketing Tool

    Facebook is the current standard for social media internet marketing, with numerous users and a well-developed history. Recently we discussed how to utilize YouTube to get viewers back to your website and how Google Plus is taking strides in social networking. But one other social website is becoming the most unlikely of champions: Twitter.
  • 24 Oct 2011

    Google Plus Brand Pages Could Fix Problems of Facebook and Twitter

    Google recently announced that they were implementing brand pages for corporate advertisers on their social media site, Google Plus. As Facebook is still developing tweaks to their system in order to raise user enjoyment, Google Plus will hopefully begin with a system that does not necessitate any additional changes in the future.