Posts tagged marketing
Trimark Exhibits at LA’s Largest Mixer in Downtown Los Angeles
Jul 28th
This past Thursday, July 22nd, Trimark’s office hit the road to put up a booth at L.A.’s Largest Mixer, held at the Shrine Auditorium Expo Center in downtown Los Angeles.
Dubbed as one of LA’s biggest networking events for business to business relationships, more than 225 exhibitors and over 2,500 people attended the mixer.
We at Trimark made a bunch of new contacts and friends, and even took a business card collection to randomly raffle off a free portfolio website to one lucky local company!
Hosted by the LA chamber of Commerce and sponsored by local media such as ESPN Radio 710, LA Opinion and others, the “trade show” attracted tons of Los Angeles businesses representing just about every angle of commerce you could imagine.
WE got a lot of compliments on our booth and promo materials and took tons of great pics, so we thought we’d post them online for you to check out!
This won’t be the only tradeshow Trimark will be exhibiting at this year, so we’ll be sure to keep you posted in our blog as other events come closer.
We’ll also be unveiling the all-new Trimark Marketing Group website in the coming weeks, so check back with us for updates soon!
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Website Health Check for the Holidays
Dec 9th
The holidays are upon us and online retail sales in 2008 have surpassed 2007 numbers. Meaning, although times are tough and we are in an official recession, people are looking for those great deals ONLINE. What a better way to get people involved in your business then to have an online version of your store?
Trimark Advertising is offering a free “website wellness check-up” for all of our clients, offering advice and pointers for you in order for your business to make a bigger footprint on the web. In this article we will be covering some do-it yourself tips and tricks and once you have tried them and think you might need more help, give us a call.
How to Prep for a Check-Up
1. What am I using this website for? This is the first question you should be asking before you start your check-up. Is your website purely for information purpose, or is your site for selling product or service? If there is an opportunity for you to sell products over the net, it will expand your reach beyond your storefront, with far less overhead cost. If your website is for informational purpose, make sure that it portrays the information in a light that reflects your store front More >
How Local Businesses Should Capitalize on the Influx of Traffic from the National Political Conventions!
Oct 17th
The Democratic National Convention came and went, and now its time for the Republicans to have their chance. So who where the losers and the winners? No I don’t mean in politics, this is a CityWaboo Blog. The local businesses in Denver and Saint Paul should have capitalized on the tens of thousands of visitors that were hungry, sleepy, and wanted to party. Well maybe not party.
Most of the delegates that are at the convention are from out of town, so to find a place to eat, sleep and even find a local cleaners will undoubtedly result in a search for restaurants, hotels and cleaners in Denver or Saint Paul.
Here is where local businesses need to capitalize on the large amount of traffic that major search engines like Google and Yahoo, and local city guides such as CitySearch.com and CityWaboo.com receive. Just thinking ahead for couple of months can result in great short term business; which can translate into a positive long term reputation.
There are influencers in any arena, as I was flipping through the channels, I caught a glimpse of one of the local political reporters doing a story on what and where the delegates are eating and they were More >
6 ways to promote your business for under $100 per month
Oct 17th
Lately I have been speaking with many of our customers, and the general consensus is that times are tough. Coming from a small business entrepreneurial background I can feel their pain. They are seeing money going out in every direction and customers just are not buying as they were a year ago.
So what is a business owner to do? They have to start cutting the fat, and usually the first thing that they look to cut is the advertising budget, not realizing that the customers that are trickling in might just be due to the advertising and that those customers may even disappear if the advertising budget is cut.
What I propose to our clients is to ride out the tough times and instead of canceling or cutting their advertising budget in full, try instead to streamline and optimize their campaign and look for free or low budget campaigns. Here are few suggestions on what and how to get started. Most of these are online, but do not require extensive computer or internet knowledge.
- Free local listings on major search engines and directories. This has been talked about extensively in many blogs and forums. Here are some popular sites you might More >