The holidays are upon us and online retail sales in 2008 have surpassed 2007 numbers. Meaning, although times are tough and we are in an official recession, people are looking for those great deals ONLINE. What a better way to get people involved in your business then to have an online version of your store?

Trimark Advertising is offering a free “website wellness check-up” for all of our clients, offering advice and pointers for you in order for your business to make a bigger footprint on the web. In this article we will be covering some do-it yourself tips and tricks and once you have tried them and think you might need more help, give us a call.

How to Prep for a Check-Up

1. What am I using this website for? This is the first question you should be asking before you start your check-up. Is your website purely for information purpose, or is your site for selling product or service? If there is an opportunity for you to sell products over the net, it will expand your reach beyond your storefront, with far less overhead cost. If your website is for informational purpose, make sure that it portrays the information in a light that reflects your store front More >